Tools & Resources
Below is a list of tools and resources that can be used in your branding efforts. Some tools are free, and some cost money. Please understand that none of these tools are needed to be successful in social media. They can, however, increase your efficiency and reduce the time needed to get results from Twitter or other social platforms.

Website Tools:

Bluehost offer very affordable website hosting and excellent customer service. I like Bluehost the best because I can host unlimited websites on one hosting account. Bluehost also offers one-click WordPress installation and unlimited email accounts.

WordPress is a content management system that powers millions of websites. This website is being run on WordPress, and chances are most of your favorite sites use the same. WordPress allows users to install custom design templates, called themes, to change the look and feel of the website.

Social Media Tools:

Hootsuite is a social media dashboard that allows you to manage multiple social media accounts from one place. I use Hootsuite to manage multiple Twitter accounts for clients in one place. I like to use Hootsuite to get a quick snapshot of what’s going on with my different accounts, without having to take the time logging into each one of them. Hootsuite has a free dashboard, as well as paid subscriptions with added features.

Buffer allows you to que up content to post on social media. This is especially helpful with Twitter, because you can spend an allotted amount of time on the site, and que up helpful links, retweets, and anything else you want…so you tweets are spread throughout the day. Buffer allows you to customize the time between posts, and can also be linked to other social networks like Facebook, LinkedIn, Google+ and more. One of my favorite features that Buffer offers is the Google Chrome extension. By adding this button to your browser, you can add content to your buffer from anywhere on the web!

Entertainment Industry Websites We Love:

Backstage is one of the best online resources for actors! Backstage includes everything from casting notices, acting tips, entertainment industry news, to acting forums. Join the huge community there if you are serious about your acting career! The mailing list is packed with great content from some of the best in the industry.

Bonnie Gillespie is an icon in the entertainment industry. She is committed to helping actors find success. If you have not already, you should sign up for Bonnie’s (free) newsletter for acting tips, industry news, and motivation!

IMDb (Internet Movie Database) is the industry standard for information about films and actors. If you are an actor and want to be taken seriously, you need to have an IMDb profile. If you sign up for the IMDb Pro account, you get added features and access to information about industry leaders.